The Flamin’ Hot Cheetos origin story is a lie, people are gonna start drinking toilet water, and a big rumor in the fractional investing world
Deeper down the rabbit hole:
✏ Thought of the week
The great Flamin’ Hot Cheetos fabrication (link)
The original vision of the internet is making a comeback (link)
What is toilet-to-tap? (link)
Essay. What is Amazon? (link)
Solana says it’s far faster than Ethereum (link)
Politics. Rise of the Thielists (link)
Airbnb was at a crossroads (link)
This Dogecoin millionaire isn’t selling (link)
What is proof of stake? (link)
Why CAPTCHAs are getting harder to solve (video)
Deep dive into fractional sneaker markets (link)
80 takeaways on virality (twitter)
Science. How many birds are there in the world? (link)
How a $10k poker win changed how I think (link)
Distribution and Demand (link)
Are you up on DAOs? If you aren’t and keep hearing about them, you should check out this latest Modern Finance episode on the Flamingo DAO.
Finally, the History Channel launched a way to actually watch history things.
ETH.co sold for $300k this week, which was the second ever highest .CO sale after O.co.
In other news, Robinhood announced that it will give retail investors access to IPO shares.
Boox is raising money to make cardboard boxes obsolete.
Rick and Morty creator Dan Harmon is making a new show called Krapopolis which is about Ancient Greece and on the blockchain.
This art gallery is minting actual Michelangelos into NFTs.
Signal launched this pretty genius PR stunt against Facebook.
Bored Ape Yacht Club. I caved and bought a Bored Ape (#5254). It’s been fun hanging out on the Apes Discord server. It has led me to other cool projects like Maddies which is letting you create merch with your ape on it.
✏ Thought of the Week
Last week I posted a Hacker News thread about the book publishing industry. The distribution of the industry is crazy - in 2020, only 0.1% of the 2.6mm books published sold over 100,000 copies.
Until next week,
About the Rabbit Hole
My name is Rob Stretch and I work in marketing in the Midwest. This newsletter is comprised of things I find interesting: business, finance, alt investing, marketing/growth, entrepreneurship, philosophy, mythology, music, side-hustles, crypto, NFTs, and whatever else.