How I Completely Pimped Out the Internet with 30+ IFTTT Recipes

Ever since I first started using If This Then That (from here on out referred to as IFTTT), I have been hooked. This is the glue that holds the internet together.

I’ve scoured the internet far and wide to bring you the best IFTTT recipes I’ve personally come across. To get started with IFTTT, check out this blog post and the other resources at the bottom of this post. If you have a good grip on it already, enjoy these ideas that will change your life for the better…{ Read More }

Tracking Phone Call Leads for Free with Google Voice

Often people in online marketing, especially those dedicated to lead generation, tend to write off call-in leads as a viable option. The common misconception is that you have to set-up an expensive phone system and even then these leads are hard to track.

This doesn’t have to be true. Savvy marketers and small business owners can utilize the wonderful free Google Voice tool for an easy solution to this problem. It’s not as robust as a dedicated phone system obviously, but if all you’re trying to do is track leads from one source then this is solution is both free and easy.{ Read More }

Never Miss Another Article with This Blog Reading System

I just wanted to provide a real quick post about how I recently organized my process for reading blogs. I’ve used many systems, from sorting through Google Reader to only using Twitter to read my news.

These past systems and processes have presented many problems from information overload to missing relevant news. I think I finally have a pretty good system, so I wanted to share this with everyone.

My new system involves three programs you will need:

39 Awesome Online Tools to Make Life Easier

Let’s face it… As a species, we wouldn’t have gotten very far without utilizing tools. The information age has made life so much easier by leveraging web-based tools to help with our daily tasks.

Below is a list of my 39 favorite tools online. Some of these help me with marketing tasks, some with personal tasks, and some with managing my team. But the thing that all of these tools have in common is that they make my life just a little easier…{ Read More }

Increasing Facebook Fan Engagement: 12 Status Updates to Get Fans Talking

Engagement on Facebook and the Talking About This Metric

Maybe you have 1,000,000 likes on your Facebook fan page. Guess what? It doesn’t matter unless your fans are engaged.

Facebook has been making it harder for advertisers to connect with customers. This even includes customers who ALREADY LIKE YOUR PAGE! This is a rude awakening for a lot of marketers.

Why is Facebook doing this you might be asking? It makes complete sense for them. Before Facebook relied heavily on advertising, it didn’t hurt to let marketers and businesses reach people organically through their status updates. But now this is a competitor to their ad product. Facebook has now limited how much fans are seeing content organically from businesses. They are still seeing it, but no where near as much as they once were.{ Read More }

Quick Guide to Estimating Website Traffic

Many tools claim to estimate a website’s traffic, but almost all of these claims and promises are misleading.

Many webmasters find useful data from Alexa and similar companies. There are a few problems here though as well. For one, Alexa only indexes larger websites. It will be difficult to find data for medium and smaller sized sites in their database. Second, and even more problematic, they primarily use data from Alexa toolbar users’ browsing patterns. Consider them the Nielsen of the internet.

Smart internet marketers have developed other ways to estimate a website’s traffic. In this article, I will walk you through my favorite method.{ Read More }

How to Find Out Who Owns a Domain or Website

One of the most important aspects of online marketing is figuring out how to contact websites within your niche. Maybe you are looking to submit an offer to buy website. Or maybe you’re looking for an advertising deal or guest posting gig. Whatever the case, it is extremely important to learn how to best contact the owner of a website or domain. Below are three quick steps to figure out who owns the website in question.

{ Read More }

Finding the Right Exact Match Domains

Choosing the right domain name is the first step to optimizing valuable organic search engine traffic for your website. This quick post will go over the importance of an exact match domain and give you a few quick tips for finding the perfect domain.

What Makes a Good Domain?

Many factors go into how a website will rank on a search engine such as Google. There are off-page factors like how many people online are linking to and mentioning your website. Also, there are on-page factors such as title tags, alt tags, and the content itself. The website’s domain from the get-go can prove to be a very important boost to getting your website indexed and ranking for a particular keyword.{ Read More }

How to Use and Decipher the Google Keyword Tool

Everything in the field of online marketing is seemingly always changing, but one thing has remained constant for quite some time: Google’s Keyword Tool is still the easiest to use, most useful tool online for keyword research. When someone wants to put together their first website and doesn’t know where to start, I refer them to this tool time and time again. In this article, I will go over how to operate the tool, how to decipher its results, and how to get the most out of it.

What is the Google Keywords Tool?

First thing’s first. You might be asking what Google’s keyword tool is and what it can be used for.

Google created the Keyword Tool (also known as the Google AdWords Keyword Tool, and the Google Keyword Tool External) as a resource for its advertisers. The tool is completely free and can be accessed by anyone, whether you have a Google AdWords account or not.{ Read More }

10 Reasons Why You Weren’t Hired

I look at hundreds of resumes each year and hire a handful of the applicants. Not everyone gets it – if you want to land an awesome job, you need to do an awesome job of promoting yourself.

There are some sure-fire ways to stand out. If you have a strong personal brand – social media activity, a frequently updated website, and quality references, then you are well on your way to being hired.

Inversely, there are reasons you might not be getting hired as well. Listed below are the top 10 reasons that you might not be getting your resume discovered or getting that call-back. These are aimed at first time job seekers because that’s primarily who I hire but some of the ideas can be extended to others.{ Read More }