Increasing Facebook Fan Engagement: 12 Status Updates to Get Fans Talking

Online Marketing, Social Media No comments
Facebook Talking About This

Engagement on Facebook and the Talking About This Metric

Maybe you have 1,000,000 likes on your Facebook fan page. Guess what? It doesn’t matter unless your fans are engaged.

Facebook has been making it harder for advertisers to connect with customers. This even includes customers who ALREADY LIKE YOUR PAGE! This is a rude awakening for a lot of marketers.

Why is Facebook doing this you might be asking? It makes complete sense for them. Before Facebook relied heavily on advertising, it didn’t hurt to let marketers and businesses reach people organically through their status updates. But now this is a competitor to their ad product. Facebook has now limited how much fans are seeing content organically from businesses. They are still seeing it, but no where near as much as they once were. Read more

Quick Guide to Estimating Website Traffic

Domains, Online Marketing, SEO No comments
Increase-Website-Traffic

Many tools claim to estimate a website’s traffic, but almost all of these claims and promises are misleading.

Many webmasters find useful data from Alexa and similar companies. There are a few problems here though as well. For one, Alexa only indexes larger websites. It will be difficult to find data for medium and smaller sized sites in their database. Second, and even more problematic, they primarily use data from Alexa toolbar users’ browsing patterns. Consider them the Nielsen of the internet.

Smart internet marketers have developed other ways to estimate a website’s traffic. In this article, I will walk you through my favorite method. Read more

How to Find Out Who Owns a Domain or Website

Domains, Online Marketing No comments
mystery_man

One of the most important aspects of online marketing is figuring out how to contact websites within your niche. Maybe you are looking to submit an offer to buy website. Or maybe you’re looking for an advertising deal or guest posting gig. Whatever the case, it is extremely important to learn how to best contact the owner of a website or domain. Below are three quick steps to figure out who owns the website in question.

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Finding the Right Exact Match Domains

Domains, Featured 4 comments
Exact Match Domain Names

Choosing the right domain name is the first step to optimizing valuable organic search engine traffic for your website. This quick post will go over the importance of an exact match domain and give you a few quick tips for finding the perfect domain.

What Makes a Good Domain?

Many factors go into how a website will rank on a search engine such as Google. There are off-page factors like how many people online are linking to and mentioning your website. Also, there are on-page factors such as title tags, alt tags, and the content itself. The website’s domain from the get-go can prove to be a very important boost to getting your website indexed and ranking for a particular keyword. Read more

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